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Peter Liebmannn, Western Digital and Ian Hamilton The NPD Group


Western Digital and The NPD Group Reflect Efforts to Expand Alliance’s Influence


WOODBURY, NY, February 22, 2018 –The Imaging Alliance, the imaging industry’s leading trade association, today announced two new board members, continuing to diversity the scope of the trade association’s influence.

The new members are Peter Liebmann, national strategic accounts manager for Western Digital, and Ian Hamilton, president, technology sector, The NPD Group.

“We’ve always envisioned that The Imaging Alliance board should represent a diverse view of the Imaging Industry,” said Jerry Grossman, executive director, The Imaging Alliance. “Bringing the many facets of our industry together, from manufacturers and retailers to software developers, photo organization leaders and research experts, will allow us to expand the purview of The Imaging Alliance to all facets of visual innovation.”

The two new members brings the number of board members to 27, representing leading camera and accessory manufacturers, printers, software developers, research experts, retailers, publishers and consumer advocates. In addition, 25 photo specialty store executives are members of The Imaging Alliance.

“We believe in a strong industry association that can serve all segments of photography consumers, from professionals to those interested in artistic expression and the preservation of their family memories,” said Liebmann. “I look forward to working together with the great companies represented on this board to grow our industry.”

“The imaging market, and tech industry overall, is evolving at an increasingly fast pace that can create opportunities for those in the category,” said Hamilton. “That’s why we’re pleased to be able to bring NPD’s resources and expertise to this important group, which serves as a voice for the industry.”

“The Imaging Alliance will continue to broaden its board with a diverse group of industry executives that represent the future of our industry,” said Adam Mirabella, president, The Imaging Alliance.” We’re proud to have Peter and Ian join our efforts to expand our views and contribute to the industry.”

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About The Imaging Alliance

The Imaging Alliance is a non-profit organization representing the bold and diverse imaging industry, with a membership that encompasses manufacturers, software and application developers, retailers, media, photographers and others. It brings together critical assets from two respected, long-time industry associations: the Photo Manufacturers and Distributors Association (PMDA) and the Photo Marketing Association International (PMAI). The Imaging Alliance actively promotes the economic growth and sustainable development of both current and future imaging applications. Its members work together to create a sense of community through philanthropic activities that support visual communications. For more information, see


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