Rick Guidotti worked in NYC, Milan and Paris for a variety of high profile clients and publications. Rick began a process of discovery – about people with genetic differences and about himself. What he found was startling and upsetting. The images that he saw were sad and dehumanizing. In medical textbooks children with a difference were seen as a disease, a diagnosis first, not as people. Rick than turned his world upside down. He stopped working in the fashion industry and created a not-for-profit organization that he named Positive Exposure, an innovative arts, education and advocacy organization working with individuals living with genetic, physical, cognitive and behavioral differences.