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Software Company is dedicated to bringing its
Artificial Intelligence technologies to Photographers

Nokomis, Florida (July 10, 2018) – Excire Inc. announced today that it has opened sales
and marketing operations in Florida, for its innovative Artificial Intelligence (AI) software designed specifically for use by professional photographers and those who aspire to be.
Excire software was developed by computer scientists at the Pattern Recognition Company
(PRC) in Germany, a spin-off from the world-renowned University of Lübeck in Germany.
The Excire team consists of software engineers with unique skills in Machine Learning,
Neural Networks and Computer Vision.
“Today’s announced expansion into America is the first time since PRC was formed in 2005
that our technology company has chosen to re-locate in the United States. We are doing this
in order to be closer to our customers, prospects and our business partners,” said PRC’s cofounder and Chief Executive Officer, Erhardt Barth, PhD.

In two related announcements, Dr. Barth also announced that PhotoImaging Industry
Executive Skip Cohen would be President of the American business unit, Excire Inc.
Additionally, Ed Sanchez who was co-founder of Nik Software, which was sold to Google,
would serve on the Company’s Board of Directors.

About Excire
Excire Inc. is an American corporation dedicated to bringing useful Artificial Intelligence
(AI) technology to photographers. Excire technology was developed by the Pattern
Recognition Company (PRC), a spin-off from the world-renowned University of Lübeck in
Germany. PRC consists of a team of computer scientists; all focused on their shared passion
for making AI an important productivity tool for photographers around the world. The Excire
team possesses unique expertise in Machine Learning, Neural Networks, and Computer
Vision and they were using Neural Networks and Deep Learning long before those
technologies became fashionable. For more information about Excire Inc. please visit

HOME | EXCIRE SEARCH Lightroom Plugins and Presets


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